7 Tips to Boost Backlink Building

We all know by now what  backlinks  are or should be,  backlinks  are incoming links to a website or web page.

One indication of the popularity or importance of any website or web page, is of course  backlinks . The number of  backlinks  relates to the significance that SEO, or search engine optimization places on a website’s  backlinks , other significant indicators attached to these links is that these links show who is paying attention to that page.

1) All your efforts need to look natural to the search engines. This is your first rule in building  backlinks , and if a natural growth is shown to be taking place,search engines will support and reward your efforts. After all they need those  backlinks  to deliver their quality too, and to determine how important your site really is.

2) Certainly another important point, is that during your natural link building campaign, your  backlinks  must be fortified by something really valuable for search engines. An example of real value would be a link from a unique blog post, or a site with heavy content within your niche, would be ideal.

3) Make absolutely sure that your link is from a non-duplicate page. There are some sites that might need to use duplicate content. If a site is selling a product for lets say English speaking countries, then each country site would have the same content with only some elements of localization.

Google may perhaps see a link from a site such as this type as being a link from a duplicate page, and might give it a lesser rating. So hopefully it is easier to make sure that your links come from non-duplicate pages.

4) Your  backlink  should hopefully always be from a relevant site. However though, there is some dispute about the validity of this point amongst some SEO folks. However, it is more than likely safe to say that Google weights a link from a relevant site, higher than one from a non-relevant site.

What this translates into is that if you have a site selling usb flash drives, a link from a site that sells green light globes, may not be quite as effective as a site selling hard disk drives might be, it all makes sense. Remember from a previous article, that Google does support the principle that incoming links are harmless.

That is, a webmaster is not necessarily responsible as to who links to the site and should not be penalized for this. However, it still goes back to the basic concept that, links need to be relevant ones to be most powerful.

5) Be careful that the  backlink  building is not too sudden. Google’s spiders crawling your site will start to wonder if your  backlinks  are built too rapidly. This is especially important when your site is still very new, because having a new site suddenly show up scores or even hundreds of  backlinks  in a short time can look rather sus!

6) Always try and show a variety of anchor links, anchor texts are the words you use to hyperlink to your own site. If you constantly use the same keywords then the search engines might start realizing that this link has been manufactured. In other words, it is not a natural link.

For instance if your keywords are usb flash drives, and you use these same words every time you link back to your site, then it will start becoming obvious that a keyword is being promoted rather than a natural  backlink  being created.

7) The site or page to which you are building  backlinks , must have your main keyword, preferably in the title tag. If you are linking flash drives in the anchor text as this is your keyword, then you need to ensure that the page the hyperlink is targeting has this keyword in it also.

Select keywords that do not have huge competition. If you are trying to compete against keywords used by big institutions such as banks or computer companies, then you will not be able to achieve any great leverage benefits from your  backlinks , as you are competing against sites with many, many  backlinks .

I sincerely hope you will utilize these great tips to give your  backlink  building project, a real shot of juice, and a chance to catapult your website or page, to the front of the Google search queue. Good luck guys!

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